Building Big Brands

Building Big Brands

Small Business Breakfast with Joe

Small Business Breakfast with Joe

In March the Allan Block Insurance Agency sponsored the WCBS 880 Newsradio Small Business Breakfast Series hosted by WCBS/Bloomberg Business Anchor Joe Connolly. The topic was Building Big Brands and what a great experience for us.

The WCBS Small Business Breakfast Series brings hundreds of business professionals together and has been running for over 20 years. The networking and discussions are invaluable. The 2016 series kickoff featured Stew Leonard Jr, President and CEO of Stew Leonard’s, Cindi Bigelow, President and CEO of Bigelow Tea Company and Mitchell Modell, CEO of Modell’s Sporting Goods.

That morning we started with the networking and vendor trade fair. We enjoyed meeting everyone at our booth, learning about local businesses and catching up with fellow business leaders. The energy in the hall was incredible.

Once we moved into the ballroom the main event started with Joe Connolly introducing the panel, then leading a series of questions and quite a lively discussion with the group. Once the panel session ended it was questions from the audience where it got really interesting. The panelists were sincere in helping everyone with their issues and provided great advice to everyone. Here are some of the things we walked away with:

  • It’s important to watch your competitors’ prices but don’t overreact to them.
  • If you’re not going to be different and better, than don’t bother.
  • Know your competition fully and put yourself in your customer’s shoes.
  • Companies have to keep re-inventing themselves to be relevant in the marketplace….re-brand.
  • With all the electronic communications, people still want personal interaction with a phone call or face-to-face.
  • Rule #1 – The customer is always right
  • Rule #2 – Refer back to rule #1

For more information or answers to your insurance questions, contact us at Allan Block Insurance Agency, www.ambins.com, located in Tarrytown, NY in the heart of Westchester County, a key business district near New York City.  We write auto, home, renters, condo, co-op, personal, business, life and group insurance for clients locally and in NYC, CT, NJ, PA, MA and many other states. The Professional Agency with the Personal Touch.